Travel
Advertising with TravelLondon means your advertisement will appear in the Evening Standard, Metro (London) and London Lite reaching nearly 2.4 million Londoners. Editorially supported marketplaces appear every Wednesday* and Friday** covering a range of topics including; long-haul holidays, city breaks and UK holidays to name but a few.In short TravelLondon allows you to reach a cash rich time poor audience with propensity to travel.
The Importance of London
Holidays for the capital’s population are not a luxury, but a necessity. The importance of holidays to Londoners is reflected in the fact that they spend more on average than any other region in the country. London’s five airports carry three quarters of all scheduled air passengers in the UK.
In London the Evening Standard, Metro (London) and London Lite allow you to reach:
- 2,398,000 Adults – more than any other national newspaper
- 1,712,000 ABC 1 Adults – more than any other national newspaper
- 893,000 AB Adults – more than any other national newspaper
- 644,000 Adults who have been on 2 or more holidays abroad in the last 12 months
– more than any other national newspaper - 331,000 Adults who have been on 2 or more holidays in the UK in the last 12 months
– more than any other national newspaper - 567,000 Adults who agree with the statement ‘newspaper / magazine articles on holidays / travel influence my choice’ – more than any other national newspaper
- 286,000 Adults who have been on a short break in the last 12 months
– more than any other national newspaper
On average, readers of the Evening Standard, Metro or London Lite spent £950 on their last holiday
Source: NRS July 07 – June 08/TGI Jan – Dec 07. London ITV
* Editorial to appear in the Evening Standard only
** Editorial to appear in the Metro London only.
* Editorial to appear in the Evening Standard only
** Editorial to appear in the Metro London only.
